In smaller congregations, where there is not a dedicated music director, this may be done on an ad-hoc basis when it is needed. But in larger churches, there is generally a "choir season" and a recruitment campaign at the start of each season. This is a template and process for planning that recruitment campaign.
How to recruit team members
Most music directors report that personal connection and invitation is the most effective way of getting people involved.But in a larger church / parish, it can be difficult to meet everyone, much less work out who to invite. So you may need to focus on the groups which you might recruit from instead.
If you do this, then for each group of people, you need to:
- Understand the benefits that people from the group would get from getting involved in the choir / music-group / etc
- Work out the best way to get in touch with people from the group, to tell them about these benefits and address any concerns they have
- Plan when/how to do this - and schedule time and resources for it.
The following template gives a structured format for this planning. You start by making a list of groups (your "target audience") and end up with a list of actions - and so it's very clear what you need to do and when.
You might want to work through several drafts of the plan, until you end up with a list of actions which is realistic given the time you have available.
Recruitment planning checklist
This is a template that you can use to plan and track recruitment activities.What is in the template
The plan has one column for each of:- Target group - eg primary school children, the recently retired, ethnic communities, college students, etc.
- Listing Benefits for them of getting involved in your music activities
- Planning how you could contact the people in your target group, to let them know about the opportunity and what it holds for them. Who will do this, and when.
- Actions and Progress - steps you need to follow to make this happen.
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